Your vendor’s competition is a fantastic resource for finding additional opportunities. Affiliates promote a variety of vendors, and vendors partner with many affiliates. Get to know the affiliate landscape in your industry, region, or niche and the top advertisers and which affiliates promote them. Identify your vendor’s top competitors and see if they have an affiliate program. This is an excellent opportunity for you to expand your business.
Additionally, you can analyze a potential vendor’s website traffic to see where their referral traffic comes from and assess the competition you’ll be up against if you choose to work with this site. Screenshot of incoming traffic for a selection of fashion sites.
In the incoming traffic view, you can see where your vendor’s competitors get traffic from. Are they affiliates? Then analyze their sites and traffic to see if they are relevant to you.
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Tip no. 3: Reach out to competitors’ affiliates.
For merchants, the competition is an Venezuela Email List excellent place to investigate affiliate potential. You can learn a ton from competitors’ data with a bit of competitive research.
First, discover affiliates your competitors partner with, but you don’t. Then, try to find out how valuable these partners are to your competitors. See how much traffic your rival gets from them and how engaged the audience is.
Screenshot of the Find Affiliates feature in Similarweb.
The Find Affiliate tools is one of Similar webs traffic analysis options with which you can analyze your competitors performance.
His Puts The Affiliate In A Position
You want to identify high-performing affiliates that you can reach out to. Have them drive some of their traffic to your site. This way you increase your traffic and grab some of the traffic your competitors would be getting.
Also, find out if the competition uses a different type of affiliate than you. Evaluate what it takes to get into that niche and if it’s worth it for you. Chances are, the strong affiliates for your competition will be a good traffic source for you as well.
But here’s the true secret: Your competition may be doing just that, which means, they know exactly who your affiliates are and how they perform. With Similarweb affiliate research you can quickly identify competitors’ affiliates and track their performance to maximize affiliate marketing benefits. Read more about it here.